+ Leadership

Jeff LeBeauPresident

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• Nickname: Bulldog
• Aspirations: To live long enough to see a Cleveland sports championship.
• Core Expertise: New business development, Advertising, Marketing Strategy, Project Management, Team Management, Networking, and Cold calling
• Secondary Skills & Expertise: Message development, Branding, Client collaboration and service, Media negotiating, Vision, Attention to detail, Planning, Organization, Problem solving and Management
• Personal Statement: With our comprehensive service offering, it is important to identify the proper mediums to use to reach a client’s target market while working within their budget. We are most successful when we can partner with our clients and become an extension of their company, working seamlessly together to bring their products and services to a new level.
• Associations/Organizations: Current Board Member of Prescription Assistance Network, Previous Board Member of Child and Adolescent Services, active in Chamber activities and LSC events.
• Accreditations: Graduate of Leadership Stark County’s 22nd Class, Graduate of the greatest MAC school – U of A – Go Zips!

Bob IsenbergVP of Creative Services

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• Nickname: Tenacious B
• Aspirations: Nothing has been decided yet. I could turn out to be anyone at all.
• Core Expertise: Design, Branding, Conceptualization, Market strategy, Creative writing, Client collaboration
• Secondary Skills & Expertise: Project management, Team management, Talent detection
• Personal Statement: Get noticed and get results. Failure to do this is not worth all the advertising awards in the world. Keep your eye on the goals, and the correct design, concept and strategy will follow.
• Associations/Organizations: Member Canton Advertising Federation, Past Board Member of Canton Advertising Club, Stark State College – Digital Media Advisory Committee
• Accreditations: Winner of numerous CAF Addy awards, CAF Mouse Trap Award for outstanding service, Judge - 2003 Dayton Addy Awards

James HillDirector of Motion Graphics

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• Aspirations: It’s not the tools or software we use - anyone can buy and learn those. It’s the minds behind them that make all the difference.
• Core Expertise: 3D modeling and animation, plus Video and Motion graphics
• Secondary Skills & Expertise: Computer hardware and new technologies
• Personal Statement: Whatever you do, don’t congratulate yourself too much. You’re not that good.
• Associations/Organizations: Volunteer at Stark County Humane Society; Adobe Customer Advisors Community; NVIDIA Quadro Technology Advisory Council; National Create Awards, Best of Category; AAF Addy Awards, numerous Gold, Silver and Bronze.

Thomas BudinskyStrategic Creative Director

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• Nickname: Captain Serious
• Aspirations: To become the global Ruzzle champion.
• Core Expertise: Marketing communication strategy, creativity with a purpose, message development, writing and design to meet specific objectives, client collaboration and service, corporate identity, branding and brand management
• Secondary Skills & Expertise: Process development, account and project management, focused work ethic, leadership, planning, attention to detail, organization and vision
• Personal Statement: Design is everything. It is not limited to the arrangement of pictures, color and typography or other elements people traditionally think of. When we help clients overcome communication challenges, we actually help them “design” solutions – from strategies to message development to design – right through the completion of tactics.

Todd LockeAdvisor

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• Aspirations: Live Long and Prosper
• Core Expertise: Marketing and Media Strategy
• Personal Statement: ROI – WRL’s job is to optimize our client’s opportunities, set goals to increase their sales and help them achieving a sustainable competitive advantage.

+ Team

Dave FennSenior Account Manager

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• Aspirations: There’s nothing more satisfying than seeing a client’s business grow.
• Core Expertise: Client collaboration, Strategy, Marketing, Advertising, Branding, Vision
• Secondary Skills & Expertise: Creatively leveraging opportunities and challenges for clients, Planning, Attention to detail
• Personal Statement: “Plan the sale when you plan the ad.” - Leo Burnett
• Associations/Organizations: Past president IABC/Cleveland, Past vice president Akron Derby Downs

Matt NistAccount Executive

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• Nickname: I have several depending on who you ask... my mom and dad have called me Match my whole life, and I'm Uncle Matchie to the cutest and most awesome niece (Lily) and nephew (Evan) around.
• Aspirations: I want to be a golf course architect and incorporate ideas from courses I've played. Or, I'd like to own a restaurant with one of my best friends. We've already named it Juleps.
• Core Expertise: Building relationships with my clients and making it more of a friendship than just a "business transaction," marketing, effective communication, sales, customer service, problem-solving
• Secondary Skills & Expertise: Writing, editing, detail-oriented, project management, operations
• Personal Statement: I think you have to take a collaborative approach with the customer and get to know them and their business. You have to know what their strategy and goals are and help them get there. I'm not of the belief that you should sell something just to sell something. Consult with them and create solutions that make the most sense for them based on their strategy and goals.

Jon MolnarAccount Executive & Food Stylist

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• Aspirations: To watch my daughters grow and achieve everything they want out of life.
• Core Expertise: New business development, brand building, food styling, direct mail, marketing strategy, food-related advertising
• Secondary Skills & Expertise: Trained chef, planning, message development, social media strategy
• Personal Statement: “Without promotion, something terrible happens... nothing!” ~P. T. Barnum

Steve MearsAccount Executive

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• Aspirations: To be the best at all I do, with a perfect balance of performance, learning and enjoyment.
• Core Expertise: Brand development, marketing communications management, strategic planning, public speaking
• Secondary Skills & Expertise: Writing, media relations, reaching niche audiences with creative marketing tactics, project management
• Personal Statement: if everything seems under control, you’re not going fast enough —Mario Andretti
• Associations/Organizations: Previous board member Canton Palace Theatre, past president Canton Bicentennial and Stark County Bicentennial Commissions, previous member Radio and Television News Directors’ Association
• Accreditations: Recipient of The Timken Company Dedication to Excellence Award, Canton Professional Educators’ Association Layperson of the Year, Winner Canton Ballet Nutcracker Ball 50/50 Raffle, Graduate of The Ohio State University School of Journalism

Jeremy FishVideo & Motion Graphics Artist

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• Aspirations: To learn something new every day and have a good time doing it, see a man on mars and be around for the discovery of extraterrestrials.
• Core Expertise: 3D modeling, texturing and animation as well as video and motion graphics
• Secondary Skills & Expertise: Video Producing and Project Management
• Personal Statement: In the words of Leonardo Da Vinci, "Art is never finished, only abandoned." I think saying, "Art is never finished, you just stop working on it" sounds better but that’s just me.

Rhonda McCormickWeb Programmer

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• Aspirations: To never stop learning.
• Core Expertise: HTML, CSS, SharePoint, WordPress, Web site content management and Mass email campaign management
• Secondary Skills & Expertise: Project and client management plus Search engine optimization (SEO)
• Personal Statement: When it comes to the internet, you can never run out of opportunity.

Corey CullerDevOps Engineer

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• Aspirations: To develop a fast and scalable cloud architecture.
• Core Expertise: Systems Administration, Data Security, Application Security, PHP, Golang, Python, HTML, CSS, Javascript, Java, and Web Design
• Secondary Skills & Expertise: Audio Engineering, Graphic Design, Project Management, and Mad Cyclocross Skillz
• Personal Statement: Do not take life too seriously. You will never get out of it alive.

Bobby LippsFront End Web Developer

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• Aspirations: To be a great web developer who goes above and beyond to get the job done.
• Core Expertise: WordPress, PHP, MySQL, HTML, CSS, JavaScript and responsive development for all devices
• Secondary Skills & Expertise: OpenCart, E-Commerce, Web Scraping, API integration and plugin development
• Personal Statement: Do what it takes to be happy, work hard and never give up.

Norio SaneshigeCreative Director

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• Nickname: Circles
• Aspirations: To inspire clients to discover their full potential.
• Core Expertise: Responsible for creative output with oversight of the team and creative processes in print, web, multimedia, motion graphics, photography and branding.
• Secondary Skills & Expertise: Client communication and management
• Personal Statement: I have been very fortunate and could not ask for better clients than those I am working with now. They’ve helped me grow professionally and personally.
• Associations/Organizations: Building Design & Construction Magazine, Ad Q Awards by Ad Q Studies in 8 consecutive years; National Create Awards, Best Of Category; AAF Addy Awards, numerous Gold, Silver and Bronze awards; Shimane Advertising Awards, numerous Gold, Silver and Bronze awards in Japan; OPAS International Design Awards winner; Designboom and DuPont’s International Design Competition nomination; Member, JAGDA (Japan Graphic Design Association) based on juried review of portfolio
• Accreditations: Before joining WRL, Saneshige graduated from the Tokyo Designer Gakuin College and worked as a freelance graphic designer and as an art director for Media Network, Inc. (Shimane, Japan), and Samushingu Inc. (Tokyo, Japan).

Olivia TharpPublic Relations & Social Media Specialist

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• Aspirations: To travel the world, always in search of new adventures.
• Core Expertise: Strategic writing – for websites, social media, press releases, blogs, proposals, feature stories, etc. – public relations, brand strategy, marketing research and campaigns, and corporate and internal communications.
• Secondary Skills & Expertise: Media pitching, project management, planning, organization, critical thinking, networking, AP Style, editing.
• Personal Statement: "Since we cannot change reality, let us change the eyes which see reality." – Nikos Kazantzakis
  
  I believe that the key to public relations is not only putting our clients and their needs first, but it’s about building a lasting connection with a well-crafted message and an exceptional story. When a career and a passion come together – vision, creativity and success will soon follow. I have found my passion.
• Associations/Organizations: Member of The Ohio State University Alumni Association, Member of the Prescription Assistance Network (PAN) Marketing Committee, Member of the Green Schools Foundation (GSF) Communication Committee member

Jayson ShenkArt Director, Writer & Photographer

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• Aspirations: Happy clients. That and to get my airship rating one day.
• Core Expertise: Concept development, Messaging, Design, Analysis, Photography, Stylistic versatility and adaptability, Writing and Editing
• Secondary Skills & Expertise: Illustration, Video editing, Photography and Art direction
• Personal Statement: We’re past the point where commodity design is effective. A survey conducted recently found that if 85 percent of brands disappeared, no one would care. If businesses aren’t seeking a partner that understands their brand and how to create strategy for their specific circumstances, they’re running a serious risk of being in that 85 percent.
• Associations/Organizations: Co-chair - Canton Film Festival
• Accreditations: Private Pilot's License

Tracy ArensonSenior Art Director

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• Nickname: Trizzle
• Aspirations: To live life to its absolute fullest.
• Core Expertise: Project management, Print and web design, Client collaboration
• Secondary Skills & Expertise: Attention to detail, Organization, Advertising, Planning
• Personal Statement: “Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated.” – Paul Rand
• Associations/Organizations: Women’s Impact Inc., Athena International

David JensenSenior Art Director

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• Nickname: Papa D
• Aspirations: “Whatever I do well, I give to my Lord.” Years ago while working at a mission church in Eastern Kentucky, I took this as a ‘life verse.' It has always brought me back to what is important to me in my personal and family life and in my career. The following verse is about being a light in this world - a light that has purpose and direction. Matthew 5:16 (NIV) In the same way, let your light shine before others, that they may see your good deeds and glorify your Father in heaven.
• Core Expertise: Design, Illustration, Visual communication, Project management and Creative collaboration
• Secondary Skills & Expertise: Writing for advertising, Broadcast commercial development and creative, Website design and Photo retouching.
• Personal Statement: We are brand and client caretakers. It is critical to be good listeners, invest in our client’s goals and bring value to them through high quality work, creative and critical thinking and return on their investment.
• Associations/Organizations: Member of the Governing Board of Directors of the Orrville/Dalton YMCA, Elder at Rittman Grace Brethren Church, Past member of Business Networking International - Hall of Fame Chapter

Tori ZwickGraphic Designer & Photographer

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• Nickname: T-Pup, Chicken Girl
• Aspirations: Take a year-long road trip around the country in an RV and see what kinds of adventures I can find. I'd also like to open my own animal sanctuary one day.
• Core Expertise: Graphic Design, Photography
• Secondary Skills & Expertise: Illustration, attention to detail, organization, motivated work ethic
• Personal Statement: Give them your best and when your best isn’t enough, give them the best of someone better.
• Associations/Organizations: Member of National Society of Leadership & Success, Mortar Board: Laurels Chapter

Rachel SlingluffGraphic Designer

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• Aspirations: To be the best that I can be in all that I do. Live life to inspire, and be inspired by.
• Core Expertise: Graphic Design, Branding, Creative Collaboration
• Secondary Skills & Expertise: Illustration, Digital Photography
• Personal Statement: Design is limitless with endless possibilities. It challenges you and allows you to see the world in a new light, in and outside of the workplace.

Joan ZitaOffice Manager & Bookkeeper

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• Nickname: Joannie
• Aspirations: To provide a good life for my family and to have some fun along the way. Never quit learning.
• Core Expertise: Tracking account payables and receivables. I love numbers.
• Secondary Skills & Expertise: Problem solving skills, Organization and Work balance
• Personal Statement: The best customer is a happy customer.